Client
City of Peekskill
Challenge
The City of Peekskill is a vibrant, diverse, and growing community with numerous initiatives, events, capital projects, and public announcements taking place throughout the year. While City leadership and department staff were focused on delivering essential services and managing the municipality’s day-to-day operations, they recognized the need for additional strategic support to effectively communicate with residents, promote community initiatives, and manage special projects.
The City needed a trusted partner that understood the local community, could quickly integrate with municipal staff, and provide flexible marketing, communications, and project management support whenever needed.
Our Strategy
Events to Remember 360 Marketing became an extension of the City’s team, providing strategic communications, marketing, public relations, and special project management designed to strengthen the connection between local government and the community it serves.
Our services included:
- Strategic digital marketing and communications
- Social media strategy, content creation, and community engagement
- Email marketing campaigns to keep residents informed
- Public relations and media outreach
- Promotion of city events, initiatives, and community programs
- Special project management for the City Manager and various departments
- Community-focused marketing that celebrated Peekskill’s diversity, businesses, arts, culture, and quality of life
Because our team already understood the community and its unique character, we were able to seamlessly support City staff while maintaining a consistent, authentic, and engaging voice across every communication platform.
The Results
By serving as an extension of the City’s team, Events to Remember 360 Marketing helped transform how the City communicated with residents and stakeholders.
Our partnership resulted in:
- A significantly more informed and engaged community
- Rapid growth of the City’s email marketing database
- Remarkable email engagement and open rates
- Significant increases in social media followers, reach, and community interaction
- Greater awareness of City programs, events, and initiatives
- Stronger public engagement through consistent, strategic communications
- An elevated municipal brand that reflected the energy, diversity, and momentum of the City of Peekskill
Most importantly, City leadership and staff were able to focus on delivering services and advancing key initiatives, knowing that their communications and community engagement efforts were being managed strategically and professionally.
The Events to Remember 360 Marketing Difference
Municipal marketing is about more than sharing information—it’s about building trust, fostering transparency, and creating meaningful connections between government and the people it serves.
At Events to Remember 360 Marketing, we become an extension of our clients’ teams, providing the strategic marketing, public relations, digital communications, and project management support that keeps communities informed, engaged, and connected.
When organizations have the right partner managing communications and special projects, they gain more than marketing support—they build stronger relationships, elevate their brand, and create lasting community impact.